Studio Brief 3 - Critical reflection and proposal

Monday, 5 November 2018

COP3- Research- What Is Environmental Graphic Design?

https://inkbotdesign.com/environmental-graphic-design/

- Mostly concerned with wayfinding, the ways a human navigates through a space to get from one point to another
- Identity and brand communication, and information flow and design
- EGD is concerned with creating and shaping a real sense of any given place
- It's a multidisciplinary profession that encompasses industrial design, architecture, graphic design and landscape architecture
- It developed from a need embedded into our fact-paced, ever-evolving society

Why the need for Environmental Graphic Design?

- Developed because of the complexity of the environment we move in on a daily bases
- Wayfinding makes sure that people get where they are going faster and without frustration

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