COP3: Practical- Design Elements Research

In order to directly link the design elements that I think are most useful/ will be considered for the space, I think creating a poster that can be used to pitch the space for individuals within the university, therefore I can directly show how these elements are important and how they link to mindfulness, in order to create the space to its full potential.

An infographic poster would be a good idea as I can state I have submitted graphic design work (alongside other pieces) for this module, which is what it was ultimately lacking- therefore hitting the learning outcome.

The poster should include what design elements can be used within the space and how I will do that through the actual design of the room. As I am not able to physically design the room itself, creating a poster like this with as much information on it will ultimately show my thoughts behind the practical outcome and have as much research and imagery to back up my idea.

* I think ultimately creating a pitch that I would put forward to the relevant people within the university is a great idea for the practical outcome- this means I can submit graphic design responses through imagery and also clearly highlight my ideas and intentions for this space and how really thinking about mindfulness can help the students within the university.



COLOUR

Color is one of the most obvious elements of design, for both the user and the designer. It can stand alone, as a background, or be applied to other elements, like lines, shapes, textures or typography. Color creates a mood within the piece and tells a story about the brand. Every colour says something different, and combinations can alter that impression further.

SHAPE

Shapes, geometric or organic, add interest. Shapes are defined by boundaries, such as a lines or color, and they are often used to emphasize a portion of the page. Everything is ultimately a shape, so you must always think in terms of how the various elements of your design are creating shapes, and how those shapes are interacting.

LINES

Lines are useful for dividing space and drawing the eye to a specific location.

SCALE

Draws attention to and from certain elements/ creates emphasis. The relationship between objects with respect to the size and number 

TEXTURE

Creates depth to designs. All about the feel and appearance 

TYPOGRAPHY

Consider sans serif and serif fonts, size, colour, kerning, composition 

COMPOSITION

Where all the elements of design come together. Important things to consider when it comes to composition: Is the design balanced? Does the design have logical hierarchy? Does the eye follow over the page/s easily and logically? Is my main communication clear to audiences? by using different combinations, techniques, and content you are able to create an infinite amount of layouts.

HARMONY

Harmony is “The main goal of graphic design,” according to Alex White, author of “The Elements of Graphic Design.” So, you know it must be important. Harmony is what you get when all the pieces work together. Nothing should be superfluous. Great design is just enough and never too much. Make sure all the details accord with one another before you consider the project complete.